Friflex CEO Petr Chernyshev spoke at Ecom Expo 2022

Friflex CEO Petr Chernyshev spoke at Ecom Expo 2022

On June 8-9, Expocentre Fairgrounds hosted a large retail conference Ecom Expo. Petr Chernyshev, Friflex CEO, spoke in the IT for retail section with a report on the creation and development of a retailer's mobile application.

What does a typical roadmap for creating a mobile application in retail look like? What features should be launched in the first release? How to support the app during its peak loads? How much does it cost to develop a mobile app for a retailer? Petr gave answers to these and other questions in his report.

Petr also shared a checklist of useful features that he recommends including in the initial release of the app. Among them are hard/soft update, collecting likes and dislikes, analytics (Appmetrica, GA and others), push notifications (Firebase, OneSignal and others), caching support, SSL-pinning support and others.

You can read more about this checklist in our article on Medium.

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